Experiential Marketing

Frederic Dimanche

SKEMA Business School

Faculty Member

Department of Marketing

Destination Branding, Destination Image, Experiential Marketing, and Sustainable Tourism

Ekin Pehlivan Yalcin

Bentley University

Department Member

Marketing Department

Brand, Brand Image, Brand Management, and Brand Personality

Imam Salehudin

University of Indonesia

Faculty Member

Management Department

Business Psychometrics, Halal Literacy, Halal marketing, and Human Resource Development

Chantal Laws

University of Gloucestershire

Faculty Member

School of Leisure

Alternative Communities, Arts and Heritage Marketing, Consumer Behavior, and Cultural Geography

Mircea Grecescu

National School of Political Studies and Public Administration

Undergraduate

Communication and Public Relations Department

Advertising, Branding, Communication and Public Relations, and Electronic Music

girish prayag

SKEMA Business School

Faculty Member

Department of Marketing

Destination Branding, Destination Image, Experiential Marketing, and Mauritius & the Mascarene Islands

ladan ghahramani

Aesthetics, Anthropology, Experiential Marketing in Tourism, and Nostalgic Tourism

Lorena Blasco

University of Zaragoza

Graduate Student

Marketing Department

Business, E Marketing, Ecommerce, and Experiential Marketing

Arief Budiman

Lambung Mangkurat University

Faculty Member

Management Department

Academic Research in Marketing in Brazil, B2B, Brand Image, and Brand Management

Nezahat Ekici

Karamanoglu Mehmetbey University

Department Member

Business Administration Department

Behavioral Decision Making, Brand Image, Brand Management, and Business

Emma Wood

Leeds Metropolitan University

Faculty Member

International Centre for Research in Events, Tourism and Hospitality

Event impacts, Event marketing, Experiential Marketing, and Social Marketing

Alev Kocak Alan

Gebze Institute Of Technology

Faculty Member

Marketing Department

Brand Management, Customer Emotions, Customer Loyalty, and Experiential Marketing

Hugh Gundlach

University of Melbourne

Department Member

Department of Management and Marketing

Brand Management, Brand Personality, Business Ethics, and Country-of-Origin Effect

Nisar Butt

International Institute of Marketing Professionals

President and Chief Executive Officer

Executive Team Department

Account Based Marketing, Affiliate Marketing, Brand Management, and Community Marketing

CEM DURAN

Istanbul Technical University

Graduate Student

Management Engineering Department

Brand Image, CRM, CRM/Customer Relationship Management, and Customer Loyalty

Tatiana Galindo

Pontificia Universidad Javeriana

Faculty Member

Business Administration Department

Business Administration, Experiential Marketing, Marketing, Advertising, Brand Management, and Personal Finance

dincer yarkin

Gediz University

Faculty Member

International Trade and Marketing Department

Entrepreneurship, Innovation, Technological Change, Marketing Research, Transition Economies, Africa, Communication, Consumer Behaviour, Globalisation, Business & Ethics, Market Research, International & Intercultural Communication/Marketing, Experiential Marketing, and Organizational Behavior

Paola Dal Maso

Event Management, Experiential Marketing, Tourism Management, and Tourism Marketing

Sara Favalli

University of Copenhagen

Graduate Student

Dept. Food Science

Anthropology of Food, Consumer Behavior, Consumer Culture, and Cross-Cultural Studies

amina ladjici

SKEMA Business School

Graduate Student

Department of Marketing

Experiential Marketing, Managing of Marketing Associations and Cooperatives, and Sustainable Tourism

Nadine Ober-Heilig

Leuphana University

Graduate Student

Economics Department

Culture, art and entertainment marketing, Economics, Experience Design, and Experiential Marketing

Payal Baid

Corporate Sustainability, Employer branding, Experiential Marketing, and Internal Branding
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