Consumer disidentification

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Entrepreneurship

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Marketing, digital media, market research, branding, SEO, analytics, web design, web promotion

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Alexander Josiassen

Copenhagen Business School, CBS

Faculty Member

Department of Marketing

Brand Image, Business Modeling, Consumer disidentification, and Country-of-Origin Effect

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Angeliki Mitropoulou

Athens University of Economics and Business

Alumna

Marketing and Commucication Department

Cultural Heritage Management, Human Resource Management, Marketing, and Public Policy

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