Social media's opportunities in business-to-business customer interaction in innovation process
by Jari Jussila
Co-authored with Hannu Kärkkäinen and Maija Leino in International Journal of Technology Marketing, 2012
In the paradigm of open innovation, it is recognised that valuable innovation-related knowledge is being increasingly... more In the paradigm of open innovation, it is recognised that valuable innovation-related knowledge is being increasingly widely distributed to various actors, organisations and communities. Social media can provide novel and useful ways of interacting and collaborating in innovation, likewise for creating new information and knowledge about customers for innovations. These have not so far been much investigated because of the novelty of social media concepts and approaches. Furthermore, the opportunities of social media are not yet well understood in the contexts of innovation and customer interaction, and importantly, while the business-to-consumer sector standpoint has been more researched and understood, the business-to-business sector standpoint has been very little studied in the above contexts. With the help of a literature review and a survey in Finnish companies, we studied the current situation regarding the opportunities of social media in facilitating customer interaction in the innovation process.
Inter-organizational innovation promoters in small, knowledge-intensive firms
Jenssen, J.I. & Nybakk, E. 2009. Inter-organizational innovation promoters in small, knowledge-intensive firms. International Journal of Innovation Management 13: 441-466.
This paper examines the relationship between external relations and innovation in small, knowledge-intensive Norwegian... more This paper examines the relationship between external relations and innovation in small, knowledge-intensive Norwegian firms. Our findings indicate that external relations are beneficial for innovation. The analysis shows that it is necessary to treat innovation as more than a concept. Our independent variables related differently to product innovation, process innovation, and market innovation. We found that market participation in product development has a positive impact on product, process and market innovation. We also found that top management interaction with other firms had a positive effect on market innovation and that top management interaction with external R&D had a positive effect on product innovation. This finding probably indicates that access to R&D resources is vital for product development in the context of knowledge-intensive products. The results also show that participation in conferences and courses positively influences process and market innovation and that systematic environmental scanning positively influences product innovation.
Socio-Technical Knowledge Management and Epistemological Paradigms: Theoretical Connections at the Individual and Organisational Level
Jelavic, M. (2011). Socio-technical knowledge management and epistemological paradigms: Theoretical connections at the individual and organisational level. Interdisciplinary Journal of Information, Knowledge, and Management, 6(1), 1 – 16.
This paper provides an evaluation of the literature pertaining to the autopoietic, connectionist, and cognitivist... more
This paper provides an evaluation of the literature pertaining to the autopoietic, connectionist, and cognitivist epistemological paradigms. These paradigms exist at the individual and organisational level through diametrically opposed functionalist versus interpretive and integrative socio-technical knowledge management perspectives. The alignments of individual and organisational epistemologies are essential to the effectiveness of a knowledge management system. Knowl-edge management should consider the roots of knowledge theoretically in order to share or man-age knowledge dissemination successfully in organisations. The term ‘knowledge sharing’ has been emphasised and discussed comprehensively through its epistemological influential factors. This paper concludes the development of a Knowledge Management Epistemological Synthesis Model (KM-ES Model) and a comprehensive discussion and conclusion section focussing on the implications of epistemological influences on the knowledge management system of an organisa-tion. The results from this study provide both researchers and academicians with a clear under-standing of the interplay between epistemologies and a foundation for establishing an effective organisational knowledge management system.
Keywords: socio-technical, knowledge management, knowledge sharing, epistemology, cognitiv-ist, connectionist, autopoietic, functionalist, interpretive, KM-ES Model
Knowledge Management Views in Eastern and Western Cultures: An Integrative Analysis
Jelavic, M., & Ogilvie, K. (2010). Knowledge management views in eastern and western cultures: An integrative analysis. Journal of Knowledge Globalization, 3(2), 51 – 69.
Traditional eastern and western views of knowledge continue to influence the knowledge management practices in today’s... more
Traditional eastern and western views of knowledge continue to influence the knowledge management practices in today’s global workplace. Based on these views, several dominant theories have emerged on how to best manage in the international work environment. This research illustrates contradictions in these theories and extracts a new perspective from the dynamic literature stream. This innovative perspective provides an opportunity to leverage cultures and relationships holistically for effective knowledge transfer and cross-cultural understanding, and hence for effective management
Keywords: Knowledge, Culture, International Management, Knowledge Management, Hofstede Framework
Cultural perspectives on knowledge management in central and eastern Europe: The SECI model of knowledge conversion and ‘ba’
Jelavic, M., & Ogilvie, K. (2010). Cultural perspectives on knowledge management in central and eastern Europe: The SECI model of knowledge conversion and ‘ba’. Journal of Information & Knowledge Management, 9(2), 161 – 169.
This research discusses the SECI Model of Knowledge Conversion as it relates to the 10 Central and Eastern European... more
This research discusses the SECI Model of Knowledge Conversion as it relates to the 10 Central and Eastern European Countries (CEECs) that are now part of the European Union (EU). The socio-economic conversion from socialism to capitalism of these societies is unique in historical precedence, whereby utilising the contextual models in knowledge conversion are applicable for understanding the implications of such a phenomenon. The results indicate that there is a unique set of variables that need to be considered within this context and for future similar situations.
Keywords: SECI; knowledge conversion; national culture; Ba; central and eastern Europe.
Multidisciplinary Technical Teams: A Case Study
Ogilvie, K., & Jelavic, M. (2009). Multidisciplinary technical teams: A case study. Canadian Manager, 33(3), 18 – 19.
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Seen by: and 23 moreInterorganizational Macrocultures in the North American Automotive Manufacturing Industry
Jelavic, M., & Ogilvie, K. (2009). Interorganizational macrocultures in the North American automotive manufacturing industry. Canadian Manager, 34(2), 20 – 21.
Maslow and Management: Universally Applicable or Idiosyncratic?
Jelavic, M., & Ogilvie, K. (2010). Maslow and management: Universally applicable or idiosyncratic? Canadian Manager, 34(4), 16 – 17.
Globalization, Knowledge Workers and the Expanding European Union: A Lesson for North America?
Jelavic, M., & Ogilvie, K. (2010). Globalization, knowledge workers and the expanding European Union: A lesson for North America? Canadian Manager, 35(1), 26 – 27.
Social Network Mapping and Analysis in the Global Aerospace Community
Ogilvie, K., & Jelavic, M. (2010). Social network mapping and analysis in the global aerospace community. Canadian Manager, 35(2), 20 – 21.
Management Consulting: Understanding the Process Using Concepts in Neuroscience
Vincenti, M., & Jelavic, M. (2011). Management consulting: Understanding the process using concepts in neuroscience. Canadian Manager, 35(4), 22 – 23.
152 views
Seen by: and 25 moreCompetence Management in High-Technology Organizations
Jelavic, M. (2011). Competence management in high-technology organizations. Canadian Manager, 36(1), 21 – 22.
Tacit Knowledge and Personal Competitive Advantage: An Autopoietic Framework for Knowledge Management in Human Resources
Jelavic, M. (2011). Tacit knowledge and personal competitive advantage: An autopoietic framework for knowledge management in human resources. Canadian Manager, 36(3), 22 – 23.
175 views
Seen by: and 42 moreThe Neurobiology of Experience: Memory-Prediction and Its Role in the Management Decision-Making Process
Jelavic, M., & Vincenti, M. (2012). The Neurobiology of Experience: Memory-Prediction and Its Role in the Management Decision-Making Process. Canadian Manager, 36(4), 26 – 27.
139 views
Seen by: and 35 moreThe Brain Drain: Implications for Regional Economic Integration in the Expanding European Union.
Jelavic, M. (2012). The brain drain: Implications for regional economic integration in the expanding European Union. In B. Chapalet, & M. Le Berre (Eds.), Producing New Knowledge on Innovation Management. Presses Universitaires de Grenoble, 99 – 111.
This paper provides a review and conceptual analysis of issues surrounding regional economic integration and the... more This paper provides a review and conceptual analysis of issues surrounding regional economic integration and the potential for inter-country brain drain within the expanding European Union (EU). As the EU expands eastward, it absorbs millions of highly skilled knowledge workers and opens opportunities for western European organisations to capitalise on this workforce. The migration of these skilled workers is a macro-exercise in eastern European knowledge management, and could have far-reaching implications at the regional, industry and organisational levels. This paper explores the context and implications of knowledge worker movement across fading borders.
The Development Of Open Innovation Models To Assist The Innovation Process
S. Marais and C. Schutte, "The Development Of Open Innovation Models To Assist The Innovation Process," in SAIIE 2009, Roodevallei, Gauteng, 2009, pp. 96-116.
The sustainability of the efficiency and speed of the innovation process has always posed to be a troublesome affair... more The sustainability of the efficiency and speed of the innovation process has always posed to be a troublesome affair for any organisation. Various research efforts have shown that the innovation process offers struggling success rates, with various iterations ending in failures or products not correctly positioned and targeted for the market. Research was done to identify, define and develop a selection of open innovation models, which could be deployed at specific points in the innovation process. The goal of these model inclusions is to increase the accuracy, speed and effectiveness of a generic innovation process model, for which the Fugle model, developed by Du Preez and Louw [1] is chosen.
When does community participation enhance the performance of open source software companies?
by Wouter Stam
Published in Research Policy, 38: 1288-1299.
This study examined how participation in open innovation communities influences the innovative and financial... more
This study examined how participation in open innovation communities influences the innovative and financial performance of firms commercializing open source software. Using an original dataset of open source companies in the Netherlands, I found that the community participation–performance relationship is curvilinear. In addition, results indicate that extensive technical participation in open source projects is more strongly related to performance for firms that also engage in social (“offline”) community activities, for companies of larger size, and for firms with high R&D intensities. Overall, this research refines our
understanding of the boundary conditions under which engagement in community-based innovation yields private returns to commercial actors.
Open Innovation Research Management and Cross-Cultural Leadership
This article addresses issues facing researchers of a major center for information and communication sciences as we... more
This article addresses issues facing researchers of a major center for information and communication sciences as we simultaneously develop a knowledge-work force from many cultures, mixing genders and personal/professional orientation in new ways, and also face new research paradigms that reflect globalization of knowledge and more open structures of scientific and business innovation.
We work to integrate cross-cultural communication theory on the interpersonal level to research and development (R&D) management and leadership on the organizational level. We argue that the new paradigm of “Open Innovation,” popularized by Henry Chesbrough, can be seen as an organizational adaptation based on “cultural hermeneutics.”
This theory-based approach in the article explores the concept we term “cultural hermeneutics.” This theory analyzes human interpretation of what is understood contextually within the process of communication across cultures. We then explore open innovation theory as a changing paradigm for research management, especially in organizational cultures. The practice-based approach in the article emphasizes practical challenges of changing to an open innovation approach for research and development leaders.
Finally, a praxis section (the integration of theory and practice) emphasizing practical application of the theories we have explored, concludes the article and recommends actions to make research management more effective through open innovation and cross-cultural leadership.
Contains tables, illustration, and references.
ACM Computing Classification System Descriptors: K. Computing Milieux; K.6 Management of Computing and Information; K.6.1 Project and People Management.
Other keywords: open innovation; innovation management; business model or strategy research; research and development management.
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Seen by:Barriers to Appropriate Technology Growth in Sustainable Development
I. Zelenika and J.M. Pearce, “Barriers to Appropriate Technology Growth in Sustainable Development”, Journal of Sustainable Development 4(6), 12-22 (2011).
Given the urgency of development problems world-wide, as well as the opportunities of open source appropriate... more Given the urgency of development problems world-wide, as well as the opportunities of open source appropriate technology (OSAT) to help expedite sustainable development goals, a better understanding of the barriers limiting the scaling of OSAT is needed. In this study, key organizations and researchers working in the field of appropriate technology (AT) were interviewed to identify barriers to OSAT. The data was analyzed via pattern coding and content analysis. Results reveal that among the most pressing problems for those working in the field of AT were the need for better communication and collaboration between the agencies and communities to share the knowledge and resources, and to work in partnership. Specific barriers include: i) AT seen as inferior or “poor person's” technology, ii) technical transferability and robustness of AT, iii) insufficient funding, iv) weak institutional support, and v) the challenges of distance and time in tackling rural poverty. Finally, future work is outlined to better understand and overcome these barriers.
Overcoming Technical Constraints for Obtaining Sustainable Development with Open Source Appropriate Technology
Joshua M. Pearce and Usman Mushtaq, “Overcoming Technical Constraints for Obtaining Sustainable Development with Open Source Appropriate Technology”, Science and Technology for Humanity (TIC-STH), 2009 IEEE Toronto International Conference, pp. 814-820, 26-27 Sept. 2009.
Open source appropriate technology (OSAT) refers to technologies that provide for sustainable development while being... more Open source appropriate technology (OSAT) refers to technologies that provide for sustainable development while being designed in the same fashion as free and open-source software. Facilitated by advances in information technology software and hardware, new ways to disseminate information such as wikis and Internet-enabled mobile phones, the global development of OSAT has emerged as a reality. This paper shows the sharing of design processes, appropriate tools, and technical information is enables more effective and rapid development of appropriate technologies for both industrialized and nonindustrialized regions. This sharing will require the appropriate technology community to adopt open standards/licenses, document knowledge, and build on previous work. This paper offers solutions in the form of both business models and tools to overcome technical constraints of OSAT development in the forms of the platforms necessary on which to share and build knowledge about appropriate technologies. These solutions are open, easily accessible for those in need, have a low barrier to entry for both users and information creators, and must be vetted in order to utilized as a trustworthy source on critical information needs. Current progress towards implementing these solutions will be reviewed and recommendations will be made to further increase the rate of OSAT development.

