Humorous coping scales and their fit to a stress and coping framework
by Sibe Doosje
Accepted for publication in Quality and Quantity
Sense of humor at work: Assessment and associations with work
by Sibe Doosje
Ph.D. thesis (2010)
Aim of the study was to connect humorous coping and occupational health. Humorous coping measurement was reviewed. A... more Aim of the study was to connect humorous coping and occupational health. Humorous coping measurement was reviewed. A new Questionnaire of Occupational Humorous Coping (QOHC) was developed and validated. The QOHC was tested in a health psychological model incorporating other occupational health related variables. Finally, burnout was related to humorous coping and humor styles. The QOHC scales had good validity and reliability. Humorous coping was slightly related to common cold incidence and also to burnout dimensions. Positive humor styles and humorous behaviors were negatively related to burnout dimensions.
Laughter the Best Medicine: Muslim Comedians and Social Criticism in Post-9/11 America
This paper explores the role that Muslim standup comedians are playing in breaking down cultural barriers, promoting... more This paper explores the role that Muslim standup comedians are playing in breaking down cultural barriers, promoting inter-religious and inter-cultural dialogue, as well as tackling the misperceptions about Muslim and Arab Americans in the United States. I argue that Muslim comedians are increasingly taking on the role of Gramscian “organic intellectuals” capable of successfully participating in a quintessentially American activity—standup comedy—on behalf of their respective communities. Some scholars of Islam may argue that Muslim comedians, if they have any significance at all, are confined to the periphery of any meaningful discussions regarding Islam and Muslims after September 11. I will show that this is not only false, but fails to fully grasp the multifaceted responses that have arisen to combat Islamophobia and Arabophobia in the United States since the events of September 11, 2001.
Is Humor a Countercyclical Advertising Strategy?
Co-authored with Outra E., Zotos Y., Boutsouki C., (2011), 16th International Conference on Corporate and Marketing Communications (CMC), Athens, Greece.
Based on a longitudinal content analysis of commercials appearing in Super Bowl between 1969 and 2009, the present... more Based on a longitudinal content analysis of commercials appearing in Super Bowl between 1969 and 2009, the present paper aims to investigate the use and the impact of humor oriented and information oriented advertisements on advertising effectiveness in recessionary and expansionary periods. The findings challenge the long-standing belief among practitioners that humor is a countercyclical advertising strategy. Indeed, it seems that humor oriented commercials are more pervasive in economic hardship, while information oriented advertisements are more common in times of affluence and wealth. However, humorous commercials tend to be effective at generating positive attitudes toward the ad both in recessions and expansions. On the contrary, information oriented commercials lead to less favorable attitudes toward the ad over the different economic periods. These findings may imply that advertisers have expanded their understanding of advertising effectiveness, encompassing a broader vision to improve the general mood of the times.

